In a recession, consumers become value oriented and distributors are concerned about cash.

Maybe you own or manage a hotel, motel, B&B etc. and you have done everything you can do to marketing your business. You have paid a truck-load of money for placing ads in the travel guides and magazines, your website wasn’t cheap either and you wonder where you can save money…

Of course, you can do the photography for your business yourself because everyone can take a photo.
Right…!?
So it might look like this photo (an actual photo presented on a website):

If you would hire a professional expert photographer it could look like this:

Same place, same price for a night. Now judge for yourself, where is the consumer more likely to book ?
Is the amount of money you have saved by taking the images yourself worth the difference ??

A photograph which I took recently for a B&B in Marlborough got chosen as the 2009/10 front cover for a prestigious travel guide.

In December last year, Heidi and Werner Pluss of the 5-star rated luxury bed and breakfast The Peppertree in Blenheim contacted me to take some photos of the gardens and orchard surrounding the Peppertree. They were very happy with the results and asked if I would take photos of the rooms too.
I happily agreed because with a background of almost 10 years interior advertising photography in Germany I was pretty sure I could deliver the quality Heidi and Werner require. 

The Peppertree is owned and managed by this lovely couple from Switzerland. They have rebuild and styled the gracious Edwardian Villa to highest quality and treat guests with exquisite charm and hospitality.  But they also expect the same love to detail and perfection from everyone who works for them.

For the web-design Robert Boren got involved.
Robert is the man who does the work for love of it. A genius with the code and retired enjoying the New Zealand lifestyle, he spent endless hours to battle problems like new releases of IE8 and cross-platform and browser compatibility.
We met at least once a week to discuss the design and whether additional photos were needed to deliver a complete package. By keeping the Peppertree’s colour scheme, Robert redesigned the site with fresh and contemporary flair and features like quick loading movie-style slide shows. See for yourself and visit The Peppertree website.